»»Forecast for Luxury Business Travel Through 2010
According to a new trend report published by Unity Marketing “Forecast for Luxury Travel Through 2010: A Luxury Trend Report“, expectations for luxury travel through 2010 is much more positive in the personal travel sector than business travel.
More business travel planned on reduced budgets — That means budget, discount, value are key words for travel providers that cater to the business market through 2010.
The survey which looked at both the business and personal travel plans, conducted in October 2-7, 2009 among 1,067 affluent consumers (avg. income $228,800), found that while over 75 percent of business travelers expect to spend less or the same on business travel over the next 15 months, they will actually be increasing the pace of business travel.
Pam Danziger, president of Unity Marketing, says “The research finds they want more budget and business class hotels and budget, lower cost dining options. Low on their list of business travel priorities through 2010 are dining in five-star restaurants; first-class air fare; or staying in five-star hotels.” (source)
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